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Search Engine Top Ranking - Search Engine Optimization - Top Search
Engines
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AOL Search allows its members to search across the web and
AOL's own content from one place. The "external"
version, listed above, does not list AOL content. The main
listings for categories and web sites come from the Open Directory
(see below). Google (see below) also provides crawler-based
results, as backup to the directory information. more
search engine info 
AltaVista is consistently one of the largest search engines
on the web, in terms of pages indexed. Its comprehensive coverage
and wide range of power searching commands makes it a particular
favorite among researchers. It also offers a number of features
designed to appeal to basic users, such as "Ask AltaVista"
results, which come from Yahoo (see below), and directory
listings from the Open Directory and Overture. AltaVista opened
in December 1995. It was owned by Digital, then run by Compaq
(which purchased Digital in 1998), then spun off into a separate
company which is now controlled by CMGI. Today is own by Yahoo/Inktomi/
Overture . more
search engine info 
Ask Jeeves is a human-powered search service that aims to
direct you to the exact page that answers your question. If
it fails to find a match within its own database, then it
will provide matching web pages from various search engines.
The service went into beta in mid-April 1997 and opened fully
on June 1, 1997. Some results from Ask Jeeves also appear
within AltaVista. more
search engine info 
Teoma is an important crawler-based search engine because
it powers some of the results that appear at the popular Ask
Jeeves web site. In fact, Ask Jeeves owns Teoma.
Unlike the other crawlers covered so far, Teoma has no free
Add URL page. This doesn't mean that you can't get listed,
however. Teoma crawls the web, so if you have links pointing
at your web site, you may get included naturally. more
search engine info 
Excite is one of the more popular search services on the web.
It offers a fairly large index and integrates non-web material
such as company information and sports scores into its results,
when appropriate. Excite was launched in late 1995. It grew
quickly in prominence and consumed two of its competitors,
Magellan in July 1996, and WebCrawler in November 1996. These
continue to run as separate services. Excite is now own by
Overture. more
search engine info 
Formerly called All The Web, FAST Search aims to index the
entire web. It was the first search engine to break the 200
million web page index milestone and consistently has one
of the largest indexes of the web. The Norwegian company behind
FAST Search also powers some of the results that appear at
Lycos (see below). FAST Search launched in May 1999 and is
powered today by Overture. more
search engine info 
Google is a search engine that makes heavy use of link popularity
as a primary way to rank web sites. This can be especially
helpful in finding good sites in response to general searches
such as "cars" and "travel," because users
across the web have in essence voted for good sites by linking
to them. The system works so well that Google has gained wide-spread
praise for its high relevancy. Google also has a huge index
of the web and provides some results to AOL and Netscape Search.
more search engine
info 
Overture / Goto Unlike the other major search engines, GoTo
sells its main listings. Companies can pay money to be placed
higher in the search results, which GoTo feels improves relevancy.
Non-paid results come from Inktomi. GoTo launched in 1997
and incorporated the former University of Colorado-based World
Wide Web Worm. In February 1998, it shifted to its current
pay-for-placement model and soon after replaced the WWW Worm
with Inktomi for its non-paid listings. GoTo is not related
to Go (Infoseek). Paid listing from GoTo also appear on other
major search engines, including AltaVista, Lycos, HotBot,
Direct Hit, MSN, Yahoo,Excite and Web Crawler. Overture launched
the Yahoo Group beginning 2004. more
search engine info 
HotBot is a favorite among researchers due to its many power
searching features. In most cases, HotBot's first page of
results comes from the Direct Hit service, and then secondary
results come from the Inktomi search engine, which is also
used by other services. It gets its directory information
from the Open Directory project . HotBot launched in May 1996
as Wired Digital's entry into the search engine market. Lycos
purchased Wired Digital in October 1998 and continues to run
HotBot as a separate search service. more
search engine info 
iWon Backed by US television network CBS, iWon has a directory
of web sites generated automatically by Google, which also
provides its more traditional crawler-based results. iWon
gives away daily, weekly and monthly prizes in a marketing
model unique among the major services. It launched in Fall
1999. more search
engine info 
LookSmart is a human-compiled directory of web sites. In addition
to being a stand-alone service, LookSmart provides directory
results to MSN Search, Excite and many other partners. Inktomi
provides LookSmart with search results when a search fails
to find a match from among LookSmart's reviews. LookSmart
launched independently in October 1996, was backed by Reader's
Digest for about a year, and then company executives bought
back control of the service. LookSmart cange now to new keyword
pay for placement system. more
search engine info 
Lycos started out as a search engine, depending on listings
that came from spidering the web. In April 1999, it shifted
to a directory model similar to Yahoo. Its main listings come
from the Open Directory project, and then secondary results
come from the Lycos Search engine. Some Overture results are
also used. In October 1998, Lycos acquired the competing HotBot
search service, which continues to be run separately. more
search engine info 
Microsoft's MSN Search service is a LookSmart-powered directory
of web sites, with secondary results that come from Inktomi.
RealNames and Direct Hit data is also made available. MSN
Search also offers a unique way for Internet Explorer 5 users
to save past searches. more
search engine info 
Netscape Search's results come primarily from the Open Directory
and Netscape's own "Smart Browsing" database, which
does an excellent job of listing "official" web
sites. Secondary results come from Google. At the Netscape
Netcenter portal site, other search engines are also featured.
more search
engine info 
The Open Directory uses volunteer editors to catalog the web.
Formerly known as NewHoo, it was launched in June 1998. It
was acquired by Netscape in November 1998, and the company
pledged that anyone would be able to use information from
the directory through an open license arrangement. Netscape
itself was the first licensee. Lycos and AOL Search also make
heavy use of Open Directory data. more
search engine info 
Yahoo is the web's most popular search service and has a well-deserved
reputation for helping people find information easily. The
secret to Yahoo's success is human beings. It is the largest
human-compiled guide to the web, employing about 150 editors
in an effort to categorize the web. Yahoo has over 1 million
sites listed. Yahoo also supplements its results with those
from Google (beginning in July 2000, when Google takes over
from Inktomi). If a search fails to find a match within Yahoo's
own listings, then matches from Inktomi are displayed. Inktomi
matches also appear after all Yahoo matches have first been
shown. Yahoo is the oldest major web site directory, having
launched in late 1994. more
search engine info 
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