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The meta description tag describes your site's content, giving
the reader and the search engine an accurate summary filled
with multiple keywords.
Meta tags are hidden in the document's source, invisible to
the readers. Some search engines, however, are able to use meta
tags as a part of their algorithm. Engines do not penalize those
who use meta tags properly, so it's recommended that you always
include them.
A meta description tag can boost your rankings on some engines.
Use it on all pages
Limit it to 150 characters
Should contain keywords
Keywords shouldn't repeat more than 7 times
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